The Matson family has been serving its customers in the Fox Valley area since the late 1950′s, opening this location on Geneva’s historic Third Street in 1985. Now in it’s third generation of family ownership, Margaret Matson has continued to work closely with several generations of clients since her father’s retirement in 2003. Margaret is a certified Graduate Gemologist, earning her credentials from the Gemological Institute of America, Carlsbad, California in 1998. “The best part of the jewelry business is the opportunity to be a part of the happy milestones that mark other’s lives….engagements, weddings, anniversaries…these occasions are frequently associated with special pieces of jewelry which years later evoke happy memories , and are often handed down from one generation to another.” – Margaret Matson, Owner